A brand new Steam {hardware} survey is out, and it might make for attention-grabbing studying for Nvidia. On the one hand, it’s clear that the corporate continues to dominate the GPU market with eight of the highest 10 GPUs being made by Workforce Inexperienced.

Nevertheless, these outcomes (opens in new tab) additionally level to some potential difficulties for Nvidia, particularly in regard to the present strategy for its imminent RTX 4000 collection of next-generation graphics playing cards.

It is because each a type of eight GPUs it has within the high 10 is both a price range or mid-range GPU. The GeForce RTX 3060 Laptop computer GPU is the preferred graphics card utilized by PC avid gamers who’ve entered the Steam {hardware} survey, adopted by the GTX 1060, RTX 3050, RTX 3060, and GTX 1660.

Actually, you don’t see a high-end GPU till you get to the RTX 3070 Ti laptop computer GPU at quantity 14. As for ultra-high-end GPUs, there’s just one within the high 30 – the RTX 3080 Ti – and that simply squeezed in at quantity 29.

Whereas it will not be an excessive amount of of a shock that PC avid gamers are gravitating in direction of extra reasonably priced GPUs, it seems that it’s information to Nvidia – because it continues to be fixated on pumping out high-end GPUs.

Evaluation: Is Nvidia making an costly mistake?

With Nvidia’s upcoming RTX 4000 collection of graphics playing cards, it seems like making reasonably priced GPUs simply isn’t a precedence for the corporate. On the launch occasion, we solely noticed three GPUs – two variations of the RTX 4080 and the RTX 4090. Whereas all of those GPUs will undoubtedly be extremely highly effective – and fairly costly – there was no point out of extra reasonably priced RTX 4000 GPUs, such on the RTX 4070 or RTX 4060.

Nvidia will nearly definitely announce these GPUs sooner or later. Nevertheless, for PC avid gamers who merely can not afford these high-end GPUs to play the most effective PC video games, it may possibly really feel like the corporate is ignoring them. It definitely doesn’t assist that in a time when individuals are struggling to search out GPUs they’ll afford, the one different GPU Nvidia launched this yr was the super-high-end RTX 3090 Ti.

Whereas launching extremely highly effective GPUs to kick begin its new RTX 4000 collection – and to little doubt garner impressed headlines – Nvidia mustn’t neglect the price range finish of the market. Its predominant rival AMD will gladly tackle extra budget-conscious avid gamers who’re feeling spurned by Nvidia, and Intel is getting into the discrete gaming GPU fray with its collection of Arc GPUs that look prone to severely undercut Nvidia relating to value.

When the RTX 4080s and RTX 4090 launch, we will’t think about them showing wherever close to the highest of Steam {hardware} surveys for a really very long time – if in any respect. However, if Nvidia desires to proceed its dominance, it’s should begin interesting to common PC avid gamers – not simply fans.