For those who’ve been patiently ready for inventory of the brand new Canon EOS R7 or one other of its mid-range mirrorless cameras to turn into obtainable, you could be ready some time longer – Canon has simply introduced that it will be prioritizing inventory of its full-frame cameras for the remainder of the 12 months.

In a press release (opens in new tab) about its second quarter 2022 monetary outcomes, Canon stated that “we raised the ratio of full-frame mirrorless cameras, for which we prioritize manufacturing and gross sales”. 

This explains why it is nonetheless fairly simple to search out inventory of cameras just like the Canon EOS R5 and EOS R6, however much less so for mid-range cameras like the brand new EOS R7. Within the US, each the EOS R7 and EOS R10 have been slated for a imprecise “finish of 2022” launch, whereas within the UK the 2 cameras are nonetheless out of inventory. 

We have requested Canon for an estimated availability for each cameras, and can replace this story once we hear again. However Canon’s feedback in its monetary outcomes do make clear its plans for the remainder of 2022, together with the the explanation why it has been troublesome to purchase its mid-range cameras.

The digital camera large admitted that this 12 months “provide of merchandise has been inadequate to fulfill demand”, because of “the worldwide scarcity of elements since final 12 months and Shanghai’s Covid lockdown”. Sadly, this meant that gross sales of digital camera our bodies “proceed to be under these of final 12 months”.

On the plus facet, Canon says it expects digital camera manufacturing to get well “from the second half of the 12 months”, however its focus shall be on full-frame mirrorless cameras and RF lens gross sales. And the Canon EOS R7 and EOS R10? The assertion merely says “we are going to launch the EOS R7 and EOS R10”, although each had been introduced in Might.

Whereas it is attainable to pre-order the Canon EOS R7 and EOS R10, neither Canon nor third-party retailers are giving an estimate of when inventory may arrive – and Canon’s feedback in its monetary report counsel it is best to imagine that’ll be later relatively than sooner.

Evaluation: Delays are irritating however comprehensible 

Whereas it is comprehensible that Canon is prioritizing its higher-margin full-frame cameras, the continued inventory points for its mid-range our bodies is irritating for hobbyist shooters – significantly within the present monetary local weather.

Photographers have been ready years for Canon to deliver a few of its newest know-how, like autofocus monitoring, to its greatest newbie mirrorless cameras. And whereas Canon has at the very least introduced these fashions, within the form of the EOS R7 and EOS R10 (which we’re testing proper now), there’s nonetheless no indication as to after they’ll truly be available for purchase.

Canon’s deal with full-frame mirrorless cameras has additionally hit the inventory of its different mid-range cameras. For instance, within the UK it is also troublesome to purchase the Canon EOS M6 Mark II and Canon EOS RP, that are once more in that reasonably priced candy spot for eager photographers who haven’t got professional budgets.

None of that is Canon’s fault, after all – most tech corporations are grappling with troublesome choices, with Meta having to dramatically elevate the worth of the Oculus Quest 2. For what they provide, the EOS R7 and EOS R10 do at the very least (on paper) appear fairly fairly priced – let’s simply hope that inventory and manufacturing points do ease within the second half of this 12 months, as Canon has predicted.